Brighten Up Your Trade Show Booth with a Colorful Exhibition Carpet!

During this darkest time of the year, it’s sometimes a wonder why Finnish exhibitors so often choose a gray or dark gray exhibition carpet for their booth. Why on earth would they furnish their booth with gray, black, or white furniture on top of that gray carpet? The trade show season in Finland falls right in the dark autumn and long, gloomy period, so a colorful exhibition carpet can perfectly brighten up your company’s or principal’s exhibition booth.

I think it’s more about not wanting to stand out from the crowd. It feels so safe to blend in with the masses, against a black and gray background, rather than to stand out as a spot of color.

At Expomatto, we believe that bright colors on a trade show booth act as a lure and a head-turner, making products or services more visible.

Stand Out with a Splash of Color

As an importer of exhibition carpets and a key supplier for large event organizers and booth builders, we have received glowing praise when we have suggested more striking color options instead of a gray or dark gray plan. We have often managed to awaken our customers to choose a bright red, pink, or even yellow exhibition carpet instead of gray to better showcase their booth and the products or services on display.

We have received many ideas from our European trade show builder and booth design partners. In Southern and Central Europe, the use of colorful exhibition carpets as the “base color” for a trade show booth is common and seems to be growing in popularity year after year.

We were the first in the industry to bring glitter carpets into our selection. With the combined effect of these mats and lighting, you can affordably get that much-needed glamour and exponential visual impact for your event or trade show booth. A recent example from Finland is the annual Slush event. It’s an event that gathers the world’s startup community in Helsinki, but in addition to LED screens and fresh lighting elements, it has also invested more and more in colorful exhibition carpets year after year.

It’s About the Design, Not the Theory

Color experiences are largely personal. Some find dark shades depressing, while for others, they bring a sense of security and credibility. Ultimately, in a good trade show booth design, taste and sensitivity to the spatial nature of color are what’s most decisive, not rigid theories about the psychological effects of colors. When decorating trade show booths, a designer’s sensitivity and ability to observe a space become a very important quality.

So, we won’t condemn your choice of a black, gray, or dark gray exhibition carpet, but we want to emphasize that for the same price, you can have a whole spectrum of colors as an alternative foundation for your trade show booth.

Call us right away! Our phone sales team is here to support your trade show booth design at 050 1446. You can also request a quote through our contact form. You will get a quick response!